Create/Reject is the design portfolio of James West. He is an art director and graphic design who graduated from the Universiyt of Arts in London and worked for Pentagram's office in London. The above work is a book that documents an event, more below.
A book designed to document art event 'WSCONSiN' for Afshin Kruszelnicki. The 'place' is a transient location that exists wherever people come together for a pre-advertised event. This first occurence took the form of a BBQ, the next planned event will take place in Hyde Park. The events are open for anyone to attend and are devised as a comment on the overload of social hyperbole that surrounds the art and design worlds.

